VSN and Polarys Partner to Accelerate AI-Driven Media Workflows in Spain and Italy
We are proud to announce a strategic partnership between VSN and Proyecto Polaris Comunicación SL (Polarys). This collaboration unites VSN’s world-class technology with Polarys’ deep operational expertise in live production, streaming, and audiovisual content creation.
Together, we are set to redefine how broadcasters and digital media teams in the Spanish and Italian markets manage, distribute, and monetize their content using next-generation AI workflows and cloud-native solutions.
Bridging the Gap Between Technology and Operations
In the modern media landscape, having the right software is only half the battle. Success depends on how that technology integrates into the high-pressure environment of live production and local TV.
Polarys brings a highly practical approach to the partnership, with years of experience in:
Live Production & Local TV: Tailoring workflows for agile, fast-paced broadcasting.
Streaming & Online Channels: Optimizing content for the digital-first audience.
Content Creation: Understanding the needs of creators from the inside out.
By combining this hands-on experience with VSN’s technology, we are offering the Mediterranean market a partner that speaks their language and understands their specific operational challenges.
The Focus: VSN Arena and the Power of AI
A central pillar of this partnership is the promotion and implementation of VSN Arena, our leading Cloud DAM solution. We are focusing on three key areas to help Spanish and Italian media companies stay competitive:
AI-Driven Workflows: Leveraging AI to automate metadata extraction, allowing teams to find and reuse assets in seconds rather than hours.
Cloud Distribution: Seamlessly moving content from production hubs to global audiences with minimal latency and maximum security.
Monetization Strategies: Unlocking the hidden value in media archives through intelligent cataloging and efficient delivery.
Strengthening the Mediterranean Media Hub
For VSN, this partnership represents a commitment to the Spain-Italy axis, a region known for its vibrant media industry and rapid adoption of digital trends.
"Partnering with Polarys allows us to bring VSN Arena even closer to the technical and creative teams who need it most. Their operational DNA perfectly complements our vision of a unified, intelligent media ecosystem." — Fabio Gallo, Managing Director at VSN.
