VSN Launches its Cloud-based Traffic and Scheduling Software VSNCrea at IBC 2018

VSN is introducing VSNCrea, an HTML5 and cloud-based version of its previous software called VSNCreaTV, at IBC 2018 in Amsterdam (booth 7.B19). Visitors will be able to see a first version of the new VSN software for TV, radio and second-screen traffic and scheduling throughout the event and discover how it enables the management of a company’s content production catalog, either owned or acquired from third parties, as well as its advertising, production workflows, programming and broadcast planning — all from a unique user interface.

VSNCrea at IBC 2018

Toni Vilalta, Product Manager at VSN, said: “We are very excited to be able to showcase this first version of our new cloud-based traffic and scheduling software at IBC this year. VSNCrea has been completely redesigned to offer broadcasters a brand-new, modern and user-friendly web interface that allows them to make quick and accurate decisions about when to broadcast a certain piece of content, thanks to its unified functionalities and workflows with one single interface. It will also provide useful extra information such as analytical data about the actual profitability of the content.”

In addition to a more intuitive interface, the new HTML5 version allows for greater customization of the software, which can be adapted to meet the specific needs of each client through customized metadata and integration with third-party products and services.

Oriol Egea, Solutions Architect at VSN, said: “One of the direct user benefits and, without a doubt, the major improvement compared to the previous VSNCreaTV, is that this new HTML5 version will be accessible anytime anywhere from any web browser and device by multiple users simultaneously. Also, the possibility of running this software in the cloud will enhance the ability of users and departments to work together on a more collaborative basis.”

The system, which will be available for customers in 2019, can be used specifically within TV channels, radio stations or web TV platforms for traffic and scheduling, programming planning, advertising management and control of third-party TV rights acquired for broadcast, among others. Other features will include the ability to change language within the user interface, the consolidation of the final broadcast and the analysis of the programming and content return on investment (ROI) through analytical reports. Overall, VSNCrea is being designed to improve the efficiency and flexibility of broadcast professionals, allowing them to organize and control their channel’s programming at all times.

Book a demo at IBC 2018

Show attendees interested in discovering more about VSNCrea can visit VSN’s booth (7.B19) at the upcoming IBC event, which runs from 13 – 18 September 2018 at the RAI in Amsterdam, or even book a meeting in advance through VSN’s website.

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